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Rarița Zbranca

Programme Director of Cluj Cultural Centre
Türkiye
Rarita zbranca photo

Rarița Zbranca has extensive experience in arts management, curating, cultural research and advocacy. She is the Programme Director of the Cluj Cultural Centre in Romania, where she co-designs strategies and programmes harnessing the role of culture as a resource in society.

Rarița is also a co-director of the Centre for Culture, Health and Social Well-being Romania (2026), a co-founder of the AltArt Foundation (1997), an organisation dedicated to experimental approaches to art, technology and society, and a co-founder of Fabrica de Pensule (2009), an independent collective space for contemporary arts in Cluj-Napoca. She is a member of the Culture and Education Committee of the Economic and Social Council of Romania, a policy adviser for Culture Next network, and a member of the board of Culture Action Europe network. She is also a member of the Strategy Group of the “A Soul for Europe” initiative, and a board member of the Balkan Express network.

Her areas of interest include the contribution of art to well-being and health, cultivating care and capacity for fair and sustainable working models in culture, and culture as a driver for social transformation and sustainable development. She co-authored the CultureForHealth Report (2022) and a series of studies on the personal, social and economic conditions of cultural workers in Romania.

She was a key member of the team preparing the bid of the city of Cluj-Napoca for the 2021 European Capital of Culture title and has coordinated the elaboration of the Cultural Strategy of Cluj-Napoca for the last three planning periods.

She has previously worked in the field of media and democracy for various organisations including, Ethnocultural Diversity Resource Center in Cluj-Napoca and Soros Foundation for an Open Society Romania. She studied Photo-Video-Digital Image at the University of Arts and Design and Journalism at the Babeș-Bolyai University in Cluj-Napoca. She has a doctoral degree (2024) in cultural policies from the Babeș-Bolyai University, Romania.